This is who I am.
This is what I do.
Be known. Grab attention. Boost sales.
Be known. Grab attention. Boost sales.
competitive advantages with the help of individual strategies and concepts.
sustainable values for customers, entrepreneurs and employees by acting consistantly.
realizing entrepreneural chances and growing responsibility.
I help you set up your marketing and communication channels and help you fix the necessary collateral for you to be seen in your market and reach your customer without detours.
The Marketing Concept is the philosophy behind your brand. As a company, you should analyze the needs of your customers and then make strong decissions to satisfy those needs.
Content marketing involves creation and sharing of collateral. For online content such as webpages, blogs, social media posts, videos or any other customer i
A marketing strategy helps you create products and services with the best chances for making a profit. This is because marketing strategy starts with marketplace research, taking into consideration your optimal target customer, what your competition is doing and what trends might be on the horizon. Your strategy is your guideline in the ocean of business time.
Social media marketing (SMM) is the use of social media websites and social networks to market a company's products and services. Social media marketing provides companies with a way to reach new customers, engage with existing customers, and promote their desired culture, mission, or tone.
Media buying is the process of buying media placements for advertising (on TV, in publications, on the radio, digital signage, or on websites). A function of advertising commonly found within agencies, the primary goal of media buying is to achieve the highest reach for the lowest possible price.
Event management is the application of project management to the creation and development of small and/or large-scale personal or corporate events such as festivals, conferences, ceremonies, weddings, formal parties, concerts, or conventions.
Creative advertising is when a team of creatives come together to make a campaign or commercial that creatively and effectively tells the story of a (personal) brand or nonprofit. Creative agencies can perform any number of functions for clients; from strategy and design, to technology or media – all creatively or expert lead.
Holistic marketing refers to a marketing strategy that considers the whole of a business. And all the different marketing channels as a system. Under a this approach, a business with different departments comes together. ... Holistic marketing creates a united and positive business image.
A consultant is a professional who provides expert advice in a particular area such as business, education, law, regulatory compliance, human resources, marketing, finance, health care, engineering, science, security, or any of many other specialized fields. Consulting is the business of giving expert advice to other professionals. I am a proven marketing expert with more than 30 years of experience
Branding, by definition, is a marketing practice in which a company creates a name, symbol or design that is easily identifiable as belonging to the company. This helps to identify a product and distinguish it from other products and services. Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from your competitors. Your brand is derived from who you are, who you want to be and who people perceive you to be.
Video marketing is using videos to promote and market your product or service, increase engagement on your digital and social channels, educate your consumers and customers, and reach your audience with a new medium.
Public relations is the practice of deliberately managing the release and spread of information between an individual or an organization and the public. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not controlled and contributed by external parties. I work with one of the best ladies in the scene.
The term 'marketing mix' is a foundation model for businesses, historically centered around product, price, place, and promotion. The marketing mix has been defined as the "set of marketing tools that the firm uses to pursue its marketing objectives in the target market". I help you to find the right tools in the marketing toolbox to market your success.
since 1993 I am running my promotion agency STAR track PROMOTION. As music and singing is my passion and has been for decades, music plays still a big role in my life. I have an expertise in eventplanning, artist management and business management for artists. In 2004 I was lucky to be part of the team around the boyband US5, and ended up doing business management for them, too. I have contacts to many international top artists, radio stations and media and will promote my artists whenever I can. MUSIC IS A DOCTOR.
Media Relations involves working with media for the purpose of informing the public of an organization's mission, policies and practices in a positive, consistent and credible manner. Typically, this means coordinating directly with the people responsible for producing the news and features in the mass media. The goal of media relations is to maximize positive coverage in the mass media without paying for it directly through advertising.
10 years in a leading position guiding and leading multinational teams gives me the capability to introduce change and its healers to you or your company. Being an expert in personal and entrepreneural branding I will be able to bring the NEW into the OLD. Design Thinking, Storytelling, Digitalization might sound like bad words but the world needs you to keep up with todays demands. I help you teach your teams find new solutions and new approaches to old ideas and turn them into new ones and therefore: Turn your ideas into success.
A motivational speaker or inspirational speaker is a speaker who makes speeches intended to motivate or inspire an audience. Such speakers may attempt to challenge or transform their audiences. The speech itself is popularly known as a pep talk. This is my late discovered passion. No matter if you need someone to host one of your events, need a keynote or a ghostwriter? Ask me about the possibilities. Great things never come from comfort zones.
I am steps away from the norm and will create solutions for you and your business, that are therefore extraordinary.
I work with brands and people that are not afraid to be unique.
Media coverage is essential to almost every marketing campaign.
I help you find the channels and media platforms to suit your needs and to fit your strategy.
Using digital PR channels is one way to establish and grow a lasting relationship with potential customers.
Regardless which channels you are marketing to:
I will help you to get your story straight and help you to craft the storyline your brand needs to be recognized and known for.
Boost your sales.
In your won words.
If you don’t have enough time in the day or people on your team to implement all the plans you have in mind, then consider hiring some help. An integrated marketing communications agency like mine can help bring your ideas to life while also recommending new opportunities worth pursuing. Challenge me.
The new horizons in front of us will need new ways of marketing and thinking.
years of work experience
events and projects successfully fulfilled